Vanessa Santos
Vanessa Santos is a conscious business strategist, investor, and storyteller redefining how women founders build with power, audacity, and zero self-erasure.
Stop being quiet about who you are.
August 19, 2026, Letter #33 Reader, For today's letter, I actually did something different. I fully voice noted this, 🎧 listen on Spotify / Apple, as it was recorded instead of written. (The full letter #33 is in the audio) I'm speaking directly from the heart after a deep meditation and a good night's sleep. Oh my God, I finally got some good fucking sleep. I chose not to edit this or run it through Claude for proofreading, and I'm giving it to you raw. This season, matter of fact, this...
The money is coming to women. The leverage is not. 💸
August 12, 2026, Letter #32 Hi Reader, I’ve been reading about economies at scale and how this impacts women. In fact, I’ve been doing a lot of research around the different economies women exist in, create, and are excluded from. 🎧 Listen on Spotify / Apple — reflection at the end. It’s a passion of mine to close the power and wealth gap that exists for women and Thrive & Lead hinges on women succeeding. This is why we’ve designed the program to serve as a curriculum and playbook, served by...
You are SO lucky 🦁
August 8, 2026, Letter #31 I am interrupting your regularly scheduled life for this, because I want to share the significance of today and this moment with you. 🎧 Listen on Spotify / Apple — today has a secret wavelength audio to help you feel this in your cells. Today is 8/8. The Lion's Gate Portal. The most potent manifestation day on the calendar, when the sun sits in Leo and the star Sirius rises, and the double eight, the number of wealth and infinity, stacks on itself. And it is landing...
110 people unsubscribed 👀
August 2, 2026, Letter #30 Reader, I'm going to tell you something most people won't. 🎧 Listen on Spotify / Apple — reflection at the end. Every time you grow, you will lose people. As you step into a bigger, truer version of yourself, some of the people who knew the old you can't come with you. They knew who you were. They never signed up for who you're becoming. I watched it happen to me this week. I promoted the FAFO challenge for eight days straight. It sold out, and I'm proud of that. In...
Men get to fail. Women get judged.
July 22, 2026, Letter #29 Hey Reader, I need to get something off my chest. I’ve been talking this for yearsss with my trusted circle and now I'm including you. 🎧 Listen on Spotify / Apple — ooooh child with a reflection at the end... 😮💨 Men get to fail. They get to fail and be called bold. Inventive. A visionary who was just early. He burns the whole thing down and the story becomes a comeback story with a press tour and book deal. A woman fails and the story becomes her character. I have...
the friendships that don't survive the new you
July 15, 2026, Letter #28 Reader, In May I said something that more of you replied to than almost anything else I've published. 👇🏽 "The people around you while you are brewing will either protect the momentum or drain it." 🎧 Listen on Spotify / Apple — you get to hear the intention behind each word plus a reflection at the end. I've been reading through your responses for the last two months because I realized I left something out. And the part I left out is the part that actually hurts. 😮💨...
Would the younger you be proud, or just tired?
July 8, 2026, Letter #27 Hi Reader, I'm writing this from the gate at the Tampa airport, waiting to board my flight to Los Angeles. 🎧 Listen on Spotify / Apple — reflection at the end. I just spent five days with my family and I soaked up every second of it. I was fully present, barely keeping track of my phone. Which also meant I broke my posting streak. I was close to 50 days straight. It's not that I don't know how to batch content. It's that I don't post and ghost. When I show up, I...